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Why Kenya retailers face supply chain expansion hurdles
While queues at the markets are important, people are increasingly busier and it is important to make their shopping livelier. FILE PHOTO | KEVIN ODIT | NMG
Carrefour’s recent expansion into Eastleigh’s Business Bay Square Mall highlights the remarkable growth of the supermarket industry in Kenya in 2023. However, Carrefour is not the only player in this race for dominance.
In addition, five other supermarket chains have also established a significant number of branches. Naivas leads the pack with 95, followed by Quickmart (58), Chandarana (27), Khetia (22) and Maguna’s with 20.