Starting a new business can be an exciting journey, but it often requires financial support to turn ideas into reality. One of the crucial aspects of building a successful startup is attracting investors who believe in the vision of a company and are willing to provide the necessary funding.
However, with fierce competition and numerous startups vying for attention, it can be challenging to stand out from the crowd. Within the last two years, more than 25 startups in Kenya have announced full closure, with several others downsizing their staff and operations, due to lack of sufficient funding to sustain operations.
