CEO who wakes at 3am to hike, and stays grounded with hot yoga

Samuel Kariuki, Mi Vida CEO, stands at the peak of Mt Kilimanjaro in October 2024. 

Photo credit: Pool

Samuel Kariuki, 45, has Mt Kilimanjaro’s Uhuru and Mt Kenya’s Lenana peaks right where he wants them: under his feet.

On an overcast Friday morning when we set out for this interview at his office at Nairobi's Garden City Business Park, Sam, as many call him, is dressed as though he were going on a hike, with boots and a fitness watch to boot.

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