When East African Breweries Limited (EABL) released its financial results for the year ended June 2025, a six percent decline in mainstream spirits sales emerged as the only blemish in an otherwise strong performance.
This marked a sharp reversal from the 10 percent growth recorded in the previous year, when the Nairobi Securities Exchange-listed brewer reported significant growth in its popular mass-market spirit brands, including Chrome in Kenya and Uganda’s Waragi.