Ex-banker boosts farmers crop yields with analytics

Two years ago, Maryanne Gichanga jumped into the technology bandwagon to help smallholder farmers cut costs, increase crop yields and reduce the negative impact of agriculture on the environment.

“I grew up in North Kinangop and my parents used proceeds from their seven hectares of land to feed and educate us. But today, the same piece of land can hardly produce enough to feed them due to climate change, poor farming practices and soil degradation,” she says.