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Perfume business boom as Kenyans seek to smell different, not familiar

Kenyans are swapping classic designer scents for fresh, affordable, and exclusive perfumes to stand out.

Photo credit: Shutterstock

By  Sinda Matiko

Correspondent

Nation Media Group

“Would you mind smelling like tea?” Peter Gitau, who has worked in the perfume business since 2015 and now leads the brand and content team at Cierra Perfumes, asks.

“I'm not so sure,” I respond.

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